Iowa Fire Safety has a number of services ranging from informational sessions on fire safety to physically installing alarm systems in homes and businesses.

Each concept is an attempt to accomplish their goals: modernize the logo, and touch back on some nostalgia. The first is a nod to the original logo and inspired by their company history, the second is a throwback to original fire alarms (which we all so fondly remember from elementary school), the third is more modern and representational of the iconic blinking red light for ceiling alarms.